Overview
eKhadi India is the official e-commerce portal of Khadi India, offering handwoven khadi clothing alongside beauty, wellness, grocery, home and gifting products from KVIO Ventures.
The challenge
Khadi carries a strong national identity, and its online store has to serve a very wide catalogue: men’s and women’s clothing, fabrics, natural beauty and personal care, essentials, grocery and home products. Shoppers needed to find products quickly, trust the brand, and get offers, tracking and support without friction.
Our approach
We structured the store around clear top-level departments and deep sub-categories, so a shopper looking for a Nehru jacket, an essential oil or a gift hamper can get there in a couple of clicks. Seasonal campaigns such as the Khadi Fest sale take the homepage, with category icons and bestsellers below.
Customer tools like a wallet, order tracking, a companion mobile app and visible support details make the store feel reliable for repeat buyers.
What we delivered
- E-commerce portal design and development
- Category architecture: Men, Women, Fabric, Accessories, Beauty, Essentials, Grocery, Khadi Home, Wellness, Gifts and Hampers
- Campaign-ready homepage banners and bestseller sections
- Customer wallet, order tracking and account management
- Coupon offers and minimum-order promotions
- Links to the Khadi India mobile app on iOS and Android
The result
Khadi India now has an online store that can carry a very large, varied catalogue while still feeling simple to shop, and that supports campaigns, offers and repeat customers.
Tech stack
- Custom e-commerce platform
- Mobile app integration
- Responsive design
See it live: www.ekhadiindia.com
